Location: Home > Website Services > SEO and Online Marketing
Online Marketing Solutions
Online marketing and increased search engine rankings is primarily dependent on continuous development and updates to a website in order to stay above the competition.
There are two different forms of online marketing:
Paid for listings
These include adverts appearing on different websites and search engines such as Google Adwords. Paid for listings can become very expensive. On a search engine results page the average user is 10 times more likely to click on an organic listing than a paid for listing.
Organic positioning
These are natural search engine results based on the strength and performance of your website. They appear on search engines such as Google and can be consistently maintained through regular updates and further development of a website. At Styles Creative we advise clients to spend more on further development and updates instead of paid for listings.
Styles Creative also offers the following online marketing services:
Email marketing
Email marketing can be a useful tool to keep your customers up- to-date with the very latest information about your business. It can be especially useful for e-commerce websites as it will direct targeting of customers with, for example, promotional offers or gift ideas.
Analytics
To determine whether your website is performing and improving, it is important to have access to reporting statistics. All our websites are built with integrated analytics which can be accessed online and are updated hourly. Conversion goals can be implemented to measure the success of individual pages. We also offer individual reports and analysis of your web site which can be provided on a monthly basis, along with our recommendations for any potential improvements.